Beth & Tim Manners
Colleges & The Out-of-State of Mind
Inside Higher Ed: "Since the economic downturn hit in 2008, many public colleges have attempted to become destinations for students from all over the country. Institutions like the University of Vermont have long pursued such a strategy, but they have been aided by the fact that there aren't that many Vermonters. In states like California, such moves have been controversial. The University of California agreed to some limits on out-of-staters in a deal with then governor Jerry Brown to get more money."
According to a survey by Inside Higher Ed, "57 percent of admissions leaders at public colleges say they have been seeking to increase out-of-state enrollment, and 75 percent of them report being successful. Twenty percent report facing political scrutiny over the practice. However, more admissions directors than in the past value out-of-state students for their brains (or other attributes), not tuition revenue. Only 41 percent said out-of-state students were essential for tuition revenue, down from 55 percent in 2016."
"Part of the out-of-state enrollment picture, for public and private colleges, is international students. Fifty-eight percent of admissions directors are concerned about maintaining the same number of international students they have had, up one percentage point from last year ... In the current environment, a slight majority (51 percent) say that they will increase scholarships to maintain current enrollment levels. That figure is up sharply from previous years."