• Beth & Tim Manners

Georgia State Uses ‘AI’ to Reduce ‘Summer Melt’

Updated: Sep 18, 2019

Tech Advocate: “A matter that is related to admissions is the so-called “summer melt.” That happens when applicants that have been admitted to a university or college, don’t turn up to start their studies. Georgia State University in Atlanta has begun using an AI chatbot system called Pounce, to reduce these incidents.”

“During the summer of 2016, Georgia State created a list of more than 2000 questions and answers for freshmen. The questions pertain to issues like financial aid, courses, majors, housing, etc. In fact, many applicants don’t understand how admissions processes operate. The university then collaborated with the conversational AI-company AdmitHub to deliver those answers to students on text-based platforms they could access anytime via their smartphones.”

“By the time fall classes started, more than 200,000 questions by freshmen had been answered. The university credits the Pounce system for helping it to reduce the summer melt that year by 22%.”

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